Did you know we don't use tape measures at Bravissimo? Instead we fit by eye as knowing how a bra should look and feel is the best way to find your most comfortable fit - here's how…
How do you know if your bra fits right?
1
How should your band fit?
Most of the support comes from the underband. It should be horizontal around your body without riding up or digging in. We recommend fastening a new bra on its loosest hooks so that you can tighten it if it stretches over time.
2
Where should the underwire of a bra sit?
The underwires in your bra should sit flat on your ribcage (not your boob!) all the way round to your armpits. The wires between your boobs should lie flat against your chest without digging in, rubbing or poking out.
3
How should a bra cup fit?
Make sure your boobs are fully in the cups – a bit of a scoop, wiggle and jiggle usually does the trick! You should fill the cups without any bulging or wrinkling even in a lower-cut style and there should be a smooth line, with no ridge, where the top and the side of the fabric ends.
Not sure what size you are, or feeling uncomfortable in your current size? Don’t worry, we’re here to help! A whopping 92% of women change bra size after their first fitting with us, so you’re not alone! We promise we can find you the uplifting fit that you deserve.
In-Store
Come and see us in our shops for expert bra fittings and an uplifting bra shopping experience.
Virtual fit
Get that fitting-room feeling from the comfort of your own home with a virtual fitting.
Over the Phone
We’re experts at bra fitting over the phone! Call us on 01926 459 859.
Live Chat
Instant fitting advice while you shop! We’re real people ready to give you personalized fitting advice! Click here to chat!
YOU
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WE
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Doesn't fit quite right? Contact us to find your fit with 60-day free returns and exchanges!
This is is a guide only - please call the shop to reserve the item to guarantee availability. Or, you can order the item into your chosen shop so you can try it on using our free Click & Collect service!
I brought this from my first fitting, it fits amazing and doesn’t cause any aches or pains through the day. I love the back of this bra and will definitely be purchasing further colours!
Beautiful to look at but...3 out of 5 stars
Colour:Black
Size:
32GG
Review by Sian on
I bought this bra a wee while along with a couple of Millie bras. I didnt wear it straight away but I was looking forward to it. Unfortunately I found that I spent all day pulling my straps up at the front! Obviously the lace at the back isn't strong enough to hold my boobs up. As a result of the constant pulling on my neck I ended up with a splitting headache. I haven't been able to wear it since, which is gutting because what a waste of money.
In my experience, it's not strong enough for the bigger boobed girl and if you suffer from upper back or neck issues,I would avoid this bra.
Fabulous bra - my new go to5 out of 5 stars
Colour:Black
Size:
36F
Review by Amanda on
Absolutely love the Alexa bra. I am always searching for comfortable, underwired and supportive bras and Alexa nails it. I bought it in black initially. Yes - as per some reviews, it is initially tricky to master closing the magnetic clasp as it needs to firstly slot in place - but after just say 5 times I have mastered it. I have also bought within a few days of having the black bra the Alexa in lilac and burgundy - I would buy it in white if available. I cannot recommend the fit and positioning enough (front facing), and there are no nasty digging in marks after wear. Whilst I usually avoid plunge bras as I never wish to enlarge the appearance of my boobs, the plunge on the Alexa is a lovely design feature. The padding also did not over enhance size. I rarely post reviews but felt compelled to totally recommend this bra!
Love this bra!5 out of 5 stars
Colour:Black
Size:
34FF
Review by Elaine on
For years now I've struggled to find bra I like and have returned most of them. I decided to try a completely different style and I'm so glad I did. I just received this today and delighted with it. So comfy, looks and feels amazing. I've logged on to buy more colours. The top clip is fine if you fix it in place and pull over your head.
Amazing Bra5 out of 5 stars
Colour:Black
Size:
38GG
Review by Angela on
This bra is so comfortable and looks great too, bought it in the Chelmsford store had to go down a cup size but fits perfectly
Delightful5 out of 5 stars
Colour:Black
Size:
34F
Review by Sadia on
I am utterly in love with this bra. Reading other reviews, I was a little nervous about comfort, but the Alexa was perfect for me. I wore it all day, including housework, lying down to read, and several hours of driving. I'm usually the kind of person who removes my bra the first instant I can, but I honestly forgot I had this on, it was so comfortable. The last time I was measured, I was a 32FF, but given pandemic pounds, I sized up the band and down the cup. I had no trouble doing up the neck clasp after I had the back hooked, but I'm fairly flexible. My breasts are perky and forward facing for their size, so I don't need as much support as most larger chested women, as much as I need nipple coverage from a bra. This bra served that purpose and then some. I'm not sure that the Alexa would be ideal for someone who expects a lot of support from their bra. Being a smaller band size, I find that bra straps generally sit wide on my shoulders, making sleeveless tops and dresses a challenge to wear. The Alexa's halter shape utterly fixed that problem. I no longer have to decide between going braless or with visible straps with sleeveless looks! The bra was such a lovely fit that my waist looked tiny in an empire style dress, despite the extra weight I've gained lately. My teenage daughter described the Alexa as "elegant". She actually gasped when I showed it to her. The lace is so pretty that I wouldn't mind it showing in the back for a peekaboo look on occasion.
The best prettiest most comfy bra ever!5 out of 5 stars
Colour:Black
Size:
34G
Review by Lynsey on
Amazing bra which really gives my shoulder a rest... love the style and looks nice even poking out of the top of outfits! I have one in three colours and about to orders number four and five!
Neck pain and buckling cups3 out of 5 stars
Colour:Black
Size:
30HH
Review by Emma on
I've had this bra for almost a year now and I find I don't wear it as often as I had hoped. My main problem is that the neck strap really digs into my neck and it feels as though too much weight is being placed on my neck alone. The clasp also sits either right on top of, or just above the C7 vertebrae, which is very uncomfortable after a while.
This bra also has unusual wires. The wires start like a normal plunge style in the middle and then work their way very far back (they go way past my armpits), also staying so low the that the wires wont sit tightly under my boobs. This creates a weird excess of material which buckles under the breasts and makes me feel less supported due to the breasts resting on the material instead of the wires. I have tried to regulate this by tightening the straps, pulling the fabric and my boobs up, but that puts even more pressure on my neck.
All in all I love the idea of this bra but it just doesn't do it for me. This bra might better suit someone with smaller and less heavy breasts (or someone with a strong neck). I keep this bra as a "going out" bra, because it does give a nice cleavage and the lace at the back is pretty, but it's not comfortable enough to want to wear for hours on end.