Did you know we don't use tape measures at Bravissimo? Instead we fit by eye as knowing how a bra should look and feel is the best way to find your most comfortable fit - here's how…
How do you know if your bra fits right?
1
How should your band fit?
Most of the support comes from the underband. It should be horizontal around your body without riding up or digging in. We recommend fastening a new bra on its loosest hooks so that you can tighten it if it stretches over time.
2
Where should the underwire of a bra sit?
The underwires in your bra should sit flat on your ribcage (not your boob!) all the way round to your armpits. The wires between your boobs should lie flat against your chest without digging in, rubbing or poking out.
3
How should a bra cup fit?
Make sure your boobs are fully in the cups – a bit of a scoop, wiggle and jiggle usually does the trick! You should fill the cups without any bulging or wrinkling even in a lower-cut style and there should be a smooth line, with no ridge, where the top and the side of the fabric ends.
Not sure what size you are, or feeling uncomfortable in your current size? Don’t worry, we’re here to help! A whopping 92% of women change bra size after their first fitting with us, so you’re not alone! We promise we can find you the uplifting fit that you deserve.
In-Store
Come and see us in our shops for expert bra fittings and an uplifting bra shopping experience.
Virtual fit
Get that fitting-room feeling from the comfort of your own home with a virtual fitting.
Over the Phone
We’re experts at bra fitting over the phone! Call us on 01926 459 859.
Live Chat
Instant fitting advice while you shop! We’re real people ready to give you personalized fitting advice! Click here to chat!
YOU
don't feel good?
WE
don't feel good!
Doesn't fit quite right? Contact us to find your fit with 60-day free returns and exchanges!
This is is a guide only - please call the shop to reserve the item to guarantee availability. Or, you can order the item into your chosen shop so you can try it on using our free Click & Collect service!
This is my third Alexa bra, the fit is my favourite. I only wish they would bring back other colours like black and beige because this red looks really bad on me. However, I would buy it again in any colour, I love the fit so much.
great shape with just a few niggles4 out of 5 stars
Colour:Black
Size:
34HH
Comfort:
2/5
Review by Lilith on
I have about 3 Alexas now because my size has fluctuated the last few years. I really love the shape that Alexa gives. I am not usually a fan of any padding because i have a lot of immediate and central projection of the boobs, but this is not bulky and gives a good shape under clothes.
Although the magnetic clasp is easier to do up than the older more fiddly clasps, by the time I have shortened the straps to fit, the clasp rasps the back of my neck.
Also the straps start to dig after a few hours and that just means that I don't get to wear this beautiful bra as often as I would like.
My favourite bra ever5 out of 5 stars
Colour:Black
Size:
32FF
Comfort:
5/5
Review by Sarah G on
I have bought the Alexa for years and is my favourite bra, I have bought it in every colour except coral and lilac as they didn’t go with my skin.
It is so comfortable, practical enough to disappear under thinner fabrics but the feature back is stunning, I get comments every time I have it in show.
Why have you stopped the black? Please bring it back. I just bought red and would love pretty much any colour! White would be amazing!
I wonder if you stopped it because people struggled with the clasp? It would be even better with a magnet like the Jenna bra has, I don’t like non padded bras so I don’t have that one but a magnet would be great on Alexa!
Most comfy bra ever!5 out of 5 stars
Colour:Red
Size:
32FF
Comfort:
5/5
Review by Sarah G on
I love this bra it feels so comfy & it ricks both pretty and practical boxes, I can wear it with t shirts but it isn’t a boring T-shirt bra! I can wear it with off the shoulder tops too. The deep & low back makes it feel very secure, especially with the addition of the clip at the back doubling up on support & I love the super soft fabric.
Please do more colours, I would buy them all!
I have bought this bra 3-4 times5 out of 5 stars
Colour:Black
Size:
38HH
Comfort:
5/5
Review by Melissa on
This is the best bra in the world! I've worn it to death a few times now and replaced it, always have it in a black and a nude at all times its amazing support snd the straps will never fall down because of the extra hook on the nape.
I only hate how hard it is to get in anything other than red anymore. I've had to try new styles due to this not being in stock for a very long time and since the Alexa is my perfect bra, I've been unhappy with every other bra I've tried.
My favourite bra!!! Please make in NUDE5 out of 5 stars
Colour:Black
Size:
30FF
Comfort:
5/5
Review by Clare on
Padding without bulk, can wear loads of tops I never used to thanks to halter style straps. Please bring out in a creamy nude Bravissimo!
Pain to put on/remove2 out of 5 stars
Colour:Black
Size:
40D
Comfort:
5/5
Review by Tracy B on
I should have returned this bra, but kept putting it off. It is SUCH a pain to get on & off because of the hook behind the neck. Maybe there is a secret trick & I just don't know it. But, I would be sweaty & my arms tired by the time I got this thing on/off. Too bad, because the support is great. But, I have never worn it & now it's just an expensive bra sitting in my drawer. :-(
I'm crying 😭3 out of 5 stars
Colour:Red
Size:
36H
Comfort:
4/5
Review by Clare on
I got soooo excited,! Alexa is back! And in a fabulous colour 😍but alas it's got the old style back which can't be worn unlinked as with the newer style one so I won't be buying unfortunately,I know some prefer it this way so lucky you 😃I'll just cry in a corner 😭