Did you know we don't use tape measures at Bravissimo? Instead we fit by eye as knowing how a bra should look and feel is the best way to find your most comfortable fit - here's how…
How do you know if your bra fits right?
1
How should your band fit?
Most of the support comes from the underband. It should be horizontal around your body without riding up or digging in. We recommend fastening a new bra on its loosest hooks so that you can tighten it if it stretches over time.
2
Where should the underwire of a bra sit?
The underwires in your bra should sit flat on your ribcage (not your boob!) all the way round to your armpits. The wires between your boobs should lie flat against your chest without digging in, rubbing or poking out.
3
How should a bra cup fit?
Make sure your boobs are fully in the cups – a bit of a scoop, wiggle and jiggle usually does the trick! You should fill the cups without any bulging or wrinkling even in a lower-cut style and there should be a smooth line, with no ridge, where the top and the side of the fabric ends.
Not sure what size you are, or feeling uncomfortable in your current size? Don’t worry, we’re here to help! A whopping 92% of women change bra size after their first fitting with us, so you’re not alone! We promise we can find you the uplifting fit that you deserve.
In-Store
Discover Britain’s leading bra fitting experience and uplifting bra shopping at our SoHo, New York store.
Virtual fit
Get that fitting-room feeling from the comfort of your own home with a virtual fitting.
Over the Phone
We’re experts at bra fitting over the phone! Call us toll free on +1 877 826 3857.
Live Chat
Instant fitting advice while you shop! We’re real people ready to give you personalized fitting advice! Click here to chat!
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Doesn't fit quite right? Contact us to find your fit with 60-day free returns and exchanges!
I love coming home and putting this on, it’s so comfy with more support than I expected. Love it so much I’m off to order it in other colours!
Very comfortable and surprisingly supportive4 out of 5 stars
Color: Bright Blue
Size:
34H
Comfort:
4/5
Review by Ros H on
Very comfortable and surprisingly supportive for a soft bra with no underwires.
Gives a "monoboob" shape, but perhaps that inevitable without wires.
Love the colours... lace strap under bust rolls up3 out of 5 stars
Color: Red
Size:
34E
Comfort:
4/5
Review by Alyse A on
Love the colour and hold of this bra... would love to see these vibrant colours in the Zara or Josie bralette that are both much comfier. Annoying thing is that the lace strap under the cups rolls up and gets very uncomfy... not great to have to keep pulling it down. Nice thing about this bra is you can wear it under a translucent top... it's not one for hot days though if you wear a top over it... looking forward to trying it in colder times.
2 items described the same way...3 out of 5 stars
Color: Red
Comfort:
4/5
Review by Frances K on
It is a bit silly of Bravissimo to describe two distinct pproducts in almost exactly the same terms. This one is overly firm compared to the other (same size!) , which is disappointing. They should be labelled quite separately.
Repeat purchaser of this bra3 out of 5 stars
Color: Green
Size:
34HH
Comfort:
4/5
Review by Ella T on
I have worn this, and other bras from this bra type, for a few years. It is the nearest I ever got to a comfortable bra. There is a problem with the ribcage strap: it gathers upwards. If this problem could be solved then this bra design will be a very comfortable (ahhh, the mythical comfortable bra, where/when are you?).
The Zina fabric is an improvement on earlier versions.
Lovely colour!5 out of 5 stars
Color: Green
Size:
36GG
Comfort:
4/5
Review by Hilary M on
A beautiful style and colour. The only slight niggle is that the straps are not adjustable, but it is a great fit.
Zina bralette.4 out of 5 stars
Color: Red
Size:
34G
Comfort:
4/5
Review by Marie L on
Lovely bra very supportive and comfortable except for the straps...you can't adjust them and the seam is right at the top, which means you can't wear the bra for more than a couple of hours before it starts to hurt your shoulders.
Review5 out of 5 stars
Color: Bright Blue
Size:
34G
Comfort:
4/5
Review by Lauren C on
Colour is true to pic. Very cute. Very comfortable.